Iconic Brands Inc (ICNB)

[Joseph Knecht]

After reading some of the "How to Introduce New Products" to LCBO sheets, it appears that product can be accepted at the "store level" where the supplier must encourage individual store managers to offer the product, or it can be accepted at the "corporate/warehouse" level where it is force allocated to the stores. Is that your experience or am I misinterpreting the info?

http://www.doingbusinesswithlcbo.com/tro/New-Products/How-to-Introduce-New-Products-to-Stores.shtml

http://www.doingbusinesswithlcbo.com/tro/Forms-Documents/Forms/Downloads/FAQsforNewProductInfoSheet.pdf