Zandria Corporation Profile
Trevor Watson, President
Michael J. Howard, Chairman
402 West Broadway, Fourth Floor
San Diego, California 92101
(800)631-4141
(619)615-3110
fax: (619)615-3109
mhoward@levelred.com
Zandria Corporation website is fully up and looking very good
Trading Symbol:
OTC:BB ZAND
Share Structure:
Outstanding: 30 million shares
Restricted: 24 million shares
Float: 6 million shares but most is tightly held
Market Makers:
FLSC, FLTT, HILL, HRZG, NAIB, NITE, PGON, PRGM, SHRP
SEC Reporting Status:
Fully reporting
Most recent filing: 8K
Revenue Projections:
Year ………… Net Revenue
2000 ………… $350,000
2001 ………… $13,110,000
2002 ………… $43,440,000
Current Revenue: Nominal
LevelRed.com a Subsidiary of Zandria
1450 Front Street
San Diego, CA 92101
(619)615-3110
fax: (619)615-3109
Website:
http://www.levelred.com
Zandria's general business plan through LevelRed.com:
As yet, no other web site has found ultimate success targeting the most
highly sought consumers on the planet, those 18 to 34-year-olds with all the
money, time, and inclination to spend it on the Net. Zandria Corporation,
through its subsidiary, LevelRed.com, Inc. (LevelRed.com) plans to provides a
"one-place-entry" for this demographic, into an interactive community
tailored specifically to Now Generation interests. LevelRed.com plans to
track visitor information on users of its web site to compile an unparalleled
database with revenue potential that is both varied and massive.
What Propels LevelRed.com into the Forefront of Internet Opportunity?
There are currently 53.4 million people between the ages of 18 and 34 in the
US; 26.8 million of these are single. Their aggregate income by the year 2001
is projected to be $1.8 trillion. As an Internet-based lifestyle company,
LevelRed.com plans to be the first to specifically communicate with the Now
Generation in their voice, using their values, over the medium they dominate.
Although revenue should initially be generated through e-commerce,
advertising and sponsorship, the unmatched opportunity lies in the staggering
value of an intimate portrait of 18 to 34-year-olds who visit the site.
Having been over-stimulated their entire lives with a culture drenched in
sophisticated marketing, this consumer group has emerged as the greatest
challenge to marketers everywhere. An in-depth look into their unique
patterns should be of interest to any one who wants a piece of their
unbridled buying power and influence. Zandria, through LevelRed.com, believes
that it has developed the ability to sell them that tool.
How Will LevelRed.com Do It?
Distribution partnerships with various Internet portals are planned to be
part of an integrated marketing strategy that will also include off-line,
"night life" events, and targeted radio and print media. As traffic is
driven to LevelRed.com, an intense campaign will ensue to convert visitors
into members with "member-only" enticements such as free email, bulletin
board posting, personal publishing and web page hosting, personal calendars
and address books, and access to additional targeted content and information.
Rapidly evolving editorial content, developed by a world-class
journalism/editorial team and augmented by purchased content from niche
publications, should motivate a high frequency of return visits to the site.
Vicarious entry to local events, reported on by a network of local, Now
Generation freelancers, should impart an exclusivity to members that has not
really been experienced since the days of Studio 54.
As the anticipated dominance of LevelRed.com takes place, Zandria plans to
strategically expand its base of subsidiaries to include additional,
specifically targeted and complimentary web sites and investments - Â all the
while gathering the information marketers crave.
History:
Zandria Enterprises began operations in February 1997.
LevelRed.com became 100% of Zandria's efforts in August 1999.
Zandria began trading under the symbol of ZAND on the OTC:BB segment on April
3, 2000. A reverse merger of Longhorn, Inc.(OTC:BB LNGH) gave Zandria the
vehicle to begin trading.
Edgars has filings from 1996 to present. The 8-K is filed indicating name
change, share structure, and assets of Zandria.
Biographical Information:
Zandria Corporation
Trevor Watson - Chairman and CEO
Trevor Watson brings an in-depth, multifaceted insight to the management
team. Born, raised and educated in the United Kingdom, Trevor's uniquely
British overview adds an exciting aspect to Zandria.
Mr. Watson has been the creative force behind a San Diego based
music/film/fashion/life-style magazine for 15 years. His duties put him on
the edge of cutting design, advertising sales and negotiating strategies
developed over the years dealing with record, film and advertising companies.
Mr. Watson will combine his background and talents to provide ground breaking
graphic design, photography and journalism for Zandria, all basic elements of
today's most successful Internet content providers. Trevor's work can be
found in a wide variety of forums such as ... The Museum of Contemporary Art
San Diego, Las Rocas Resort & Spa, San Diego Symphony, and a host of others.
This diverse talented artist brings an incredible level of vision and
direction to Zandria Entertainment Networks, Inc.
Michael J. Howard – Chairman and CFO
Michael Howard's career has focused on Financial and Operations management,
primarily with startup companies, turnarounds and business development within
the information publishing industry and electronic dissemination of data.
>From 1991 to1997 he was the President of National Auto Glass Specifications,
Inc. During this time, Howard was also the Chief Financial Officer NAGS
parent company Mitchell International, then a wholly owned subsidiary of
Thomson International.
Prior to that time, Howard participated in several startup ventures,
including his participation in a highly successful Leverage Buyout (LBO) of a
niche technical automotive publishing company that was eventually acquired by
Mitchell International. Other ventures include The International Plastics
Selector, a compilation of engineering properties of polymeric materials, and
Wildlife Education, LTD, the publisher of "Zoobooks." Zoobooks includes over
60 high quality color publications about animals that are distributed to over
four-hundred thousand subscribers.
>From 1997 to 1999, Howard was the General Manager and Chief Financial Officer
of Continental Engineering Services ("CES"), a subsidiary of Continental
Graphics Holdings, Inc. CES provides engineer services support to the
aircraft industry. As GM, Howard was the Executive Account Manager for the
company's largest customer, Boeing Aircraft. After serving in the US Army
Security Agency, Howard attended San Diego State University where he earned a
Bachelors of Science in Chemistry and a Masters of Business Administration in
Finance and Accounting. Howard also teaches finance and accounting at the
University of California San Diego extension program.
LevelRed.com, Inc.
LevelRed.com board of directors:
Board of Directors:
Edmond Routhier, Director
Future:
It is anticipated that Zandria will expand its presence in the web community,
offering more websites and making investments in other companies who plan or
have existing Internet businesses targeted at specific demographic audiences.
As developments occur, Zandria intends to make them known to the investment
community via press releases and appropriate channels.
Zandria is committed to an ongoing program of providing the highest level of
investor awareness.
Progress and Accomplishments:
Zandria Corporation has focused on LevelRed.com. From August 1999 to
present, it has designed, tested, and brought online the levelred.com
website. This site is now available in beta form for all to view and explore.
http://www.levelred.com
Current Press Release Headings:
April 19, 2000 Zandria Corporation Announces Strategic Alliance Between
LevelRed.com and ProWebCast
Zandria Corporation announces a strategic alliance between LevelRed.com and
ProWebCast (PWC). A Florida-based company with offices in Las Vegas, Florida,
and L.A. ProWebCast is one of the top players in the white-hot web casting
space of today's global Internet market. ProWebCast will bring the technology
platform and access to trend setting musical talent to LevelRed.com's
``venue'' for live Internet broadcast events, providing the Company with
revenue opportunities through (1) e-commerce sales, (2) advertising revenue
and (3) venue fees.
April 17, 2000 Zandria Corporation (ZAND) Announces Addition To LevelRed.com
Management Team
Zandria Corporation announces the appointment of Mr. William A. Kerig as V.P.
of Content and Convergence for LevelRed.com. Mr. Kerig brings to LevelRed a
considerable amount of journalistic experience, particularly in LevelRed's
target market and in providing video based Internet content.
April 11, 2000 LevelRed.com Announces Top Management Appointment
LevelRed.com, Inc. …. announces that it has reached an agreement in
principal to appoint Alfred Mandel to the Board of Directors of LevelRed.com,
Inc. Under the terms of that agreement, Mr. Mandel would also serve as
Secretary of the Company.
March 31, 2000 Zandria Entertainment Networks Inc. Announces Listing on
OTC:BB, Trading Symbol (ZAND)
I also understand that Street Scene 2000 went quite well as thousands showed up to join the party as well as
learn more about Levelred.
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