$SPONF SponsorsOne Announces Its Doc Wylder's Alcohol-Infused RTD (Ready-to-Drink) Lemonades Will Be Carried By Kroger's Subsidiary Ralphs In California
Press Release | 08/24/2021
Ralphs Grocery Company Is A Division Of The Kroger Company Based In Cincinnati , Ohio; Kroger Is The Largest General Grocery Retailer In The US
WATERLOO, ON / ACCESSWIRE / August 24, 2021 / SponsorsOne Inc., (CSE:SPO) (Frankfurt:5SO), (OTC PINK:SPONF), a company that utilizes its proprietary platform that combines digital marketing, wholesale and retail distribution, branding, and operational & funding capital, giving it a competitive first-mover advantage in rapidly growing its proprietary brands focused in the Alcohol, Functional Beverage and Hemp Sectors, is pleased to announce that Doc Wylder's has been authorized by Ralphs in Southern California. The product for the initial orders is currently in production in Southern California.
Myles Bartholomew, CEO of SponsorsOne, said: "The largest retailers in the USA are beginning to carry Doc Wylder's; this is a testament to the quality of the product. Drinking less but drinking better is a long-term trend that has been shaping the spirits industry for the last ten years, and it has been amplified and accelerated as people looked to trade up as a way of treating themselves. We expect outdoor socializing to be big as the world begins to open up again. As such, the appreciation for premium is also trickling into other drinks categories, particularly in the ready-to-drink (RTD) space. The demand for Doc Wylder's is growing daily."
IWSR1 notes: "RTD innovation has been driven by consumer-centric, as opposed to product-centric, trends, allowing the category to expand its appeal and gain a robust relevance in a variety of consumption occasions. Principally, brands have capitalized on the health and wellness movement by creating iterations that are low in sugar and alcohol and contain natural or organic ingredients." Doc Wylder's capitalizes on this trend with no sugar, gluten-free, and only one carb, combined with premium craft alcohol: vodka, tequila and bourbon.
Ralphs Grocery Company operates a supermarket chain in California. The Company operates 465 'Ralphs' stores in the Southern and Northern regions of California and the Midwest. Ralphs also operates 800 food and drug stores in 11 states through its Fred Meyer, Inc. subsidiary.
Ralphs is a subsidiary of Kroger, which has nearly 2,800 stores in 35 states under two dozen banners and annual sales of more than $132.5 billion; Kroger today ranks as one of the world's largest retailers.
For more information on Doc Wyler's, go to www.docwylders.com
1 https://www.theiwsr.com/wp-content/uploads/IWSR-Global-Alcohol-Forecasts-Press-Release-June-2021_Final.pdf
About SponsorsOne Inc.
SponsorsOne is the leader in the next evolution of brand creation and digital marketing through influencer marketing, storytelling, and digital-commerce with the SponsorCoin platform and its highly scalable - smart contract-based digital currency. Combined, this allows the brands to build and manage exclusive and highly engaged communities of influencers (from pro to micro-influencers) within the social realm. The SponsorCoin platform provides data-driven marketing campaigns that will change the way brands connect with their customers. SponsorCoin is a tool for brands to inspire real movements around their products and services. Their most valuable customers become their best salespeople, producing far higher ROI than current social media advertising methods. SponsorsOne, through its wholly-owned subsidiary, SponsorsOne Media Inc., provides full creative and Brand building/management services to all our Brands and manages the influencer communities for each Brand. For making the Brand big, our wholly-owned subsidiary S1 Brands Inc., builds wholesale/retail distribution channels for the Brand, acting as a master distributor. S1 Brands provides sales and marketing on behalf of the Brand to its vast network of national wholesalers and retailers and provides purchase order financing to assist the Brand in fulfilling every order. Premier Beverage Consortium LLC, is a wholly-owned subsidiary and is brand building for the global spirits market with its flagship 'Ready to Drink' product called Doc Wylder's. Ownership of the Brand combined with distribution, digital marketing innovation, and capital is the winning formula to build the next billion-dollar Brand. To learn more, please visit www.sponsorsone.com
Contact: info@sponsorsone.com
ON BEHALF OF THE BOARD
Gary Bartholomew, Executive Chairman
The Canadian Securities Exchange ("CSE") has neither approved nor disapproved the contents of this Press Release.
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SOURCE: SponsorsOne Inc.
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