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Be Active Holdings, Inc. (JALA)

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Last Post: 4/25/2015 10:30:34 PM - Followers: 185 - Board type: Free - Posts Today: 0

Be Active Holdings (OTCQB: JALA)


From the Maker of Skinny Cow Ice Cream

Investor Presentation (January 2014)

OTC Markets Profile
SEC Filings


Saverio (Sam) Pugliese
Past: Co-Founder of Skinny Cow Ice Cream, Sold to Dreyer's for $78M in 2004 (PR: 
Dreyer's Grand Ice Cream to Acquire Silhouette Brands, Inc.)

Mr. Pugliese, age 48, our President and Director since January 9, 2013, was the co-founder of and served as President of Be Active Brands, Inc. since its inception on March 10, 2009. From July 2004 to March 2009, Mr. Pugliese was a consultant to various companies in the ice cream industry and invested in an ice cream distribution company. From January 27, 1994 to July 2004, Mr. Pugliese was co-founder of and served as President of Silhouette Brands, Inc., a company specializing in manufacturing and selling fat free, novelty ice cream under the trade name "Silhouette" with the Skinny Cow logo. As a result of his experiences, Mr. Pugliese brings to the Company extensive experiences in the frozen ice cream business, along with strong sales and marketing skills. 
Director: Joseph Rienzi 
Past: Executive Vice President of Rienzi & Sons

Mr. Rienzi, age 43, our Secretary and Director since January 9, 2013, served as Vice President and Secretary of Be Active Brands, Inc. since its inception on March 10, 2009. Prior to Be Active, through the present time, Mr. Rienzi has served as Executive Vice President of Rienzi & Sons, Inc., a company specializing in importing, farming, production and distribution of Italian foods worldwide. As a result of his experiences, Mr. Rienzi brings to the Company extensive experiences in the supermarket business, along with strong sales, marketing and promotional skills.

Press Releases

02/03/2015 - Be Active Holdings' Jala Is Available at A&P

01/13/2015 - Be Active Holdings' Jala Is Available at Waldbaums

11/12/2014 - Be Active Holdings' Jala Is Available at Pathmark

10/8/2014 - Be Active Holdings Executes a Strategic Partnership With JOH

10/1/2014 - Be Active Holdings' Jala Is Available at Fairway Markets

8/11/2014 - Be Active Holdings' Jala Is in Production and Begins Marketing Initiative

6/25/2014 - Be Active Holdings Appoints Evis Savvides to Board of Directors

6/10/2014 - Be Active Holdings Management Team Directly Invests $250,000

4/30/2014 - Be Active Holdings Amends Series B Convertible Preferred Stock

2/4/2014 - Be Active Holdings Provides Update to Its C&S Wholesale Grocers Agreement

1/13/2014 - Be Active Holdings Provides a Business Update

Availble NOW at over 1000 Locations....


Media and Marketing

Sam Pugliese (CEO) and Deron Williams
                                                                                                                                                                                               (CEO & Founder Sam Pugliese with Deron William of the Brooklyn Nets)


Stop & Shop 

Product in Pathmark (Long Island, NY)

Product in Fairway Markets (Plainview, NY)

Product in A&P (NJ)

Westside Market (Upper Westside Morningside Heights,between 110th St. & Broadway, NYC)



Company Contact

Sam Pugliese
Be Active Holdings Inc.
1010 Northern Blvd.
Great Neck, NY 11021
Office: 212-736-2310

Investor Relations
Stephen Hart / Hayden IR

Share Structure (as of March 12th, 2015)

Float: 156,568,752
Outstanding shares: 488,742,778
Authorized Shares: 525,000,000
Restricted until July 2015: 238,945,531
Insider owned (Approx): 58,299,804
Transfer Agent (Ungagged)
110 Greene St. Suite 403
New York, NY 10012
P   917.746.4595
F   347.584.3644



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Current Price
Bid Ask Day's Range
#12644  Sticky Note Be Active Holdings' Jala is Available at Stop Supervisor 03/12/15 07:08:35 PM
#12279  Sticky Note JALA: A low-float, beaten-down stock with HUGE PEDIGREE... Nikodemos 03/08/15 11:26:35 AM
#11175  Sticky Note NEWS: Be Active Holdings' Jala Is Available at A&P pristine 02/03/15 09:15:24 AM
#9149  Sticky Note Jala in STORES NOW!!!!!! MORE TO COME! Unbiased JALA fan 10/04/14 01:52:50 AM
#13388   Maybe Sam would buy back shares if we bigstocksnbonds 04/25/15 10:30:34 PM
#13387   Don't forget today's share structure is different than ctw 04/25/15 10:22:16 PM
#13386   Did a little research/ Google search and found bigstocksnbonds 04/25/15 06:33:40 PM
#13385   What did the share price go to after bigstocksnbonds 04/25/15 05:51:22 PM
#13384   Nothing to discuss, Sierra is nothing but a Supervisor 04/25/15 08:28:39 AM
#13383   This is from March on another board. nomorepoor2004 04/25/15 03:34:49 AM
#13382   No doubt it might take a little bit, Sarsoor 04/24/15 11:10:04 PM
#13381   Thanks for your input!! JALA $$$$$$ bigstocksnbonds 04/24/15 07:30:27 PM
#13380   jala needs a new set of rubes to rarefind 04/24/15 07:22:39 PM
#13379   No trades at all today!! JALA $$$$$ bigstocksnbonds 04/24/15 01:57:45 PM
#13378   1.5 mil or so shares on the ask Diwanssong 04/23/15 09:32:09 PM
#13377   He does have the contacts yes now we bigstocksnbonds 04/23/15 01:47:12 PM
#13376   We really need some buying pressure to break Sarsoor 04/23/15 09:47:54 AM
#13375   .0075 we see .01? MJAM2020 04/23/15 09:44:20 AM
#13374   Yeah I read it over a few more Sarsoor 04/23/15 09:37:48 AM
#13373   Big bids today Supervisor 04/23/15 09:36:23 AM
#13372   This is what sarsoor is talking about Supervisor 04/23/15 08:58:03 AM
#13371   I see what you're talking about. Supervisor 04/23/15 08:56:34 AM
#13370   Went there, looks like they are saying the mattscon 04/23/15 08:54:04 AM
#13369   Can someone take a look at that melodrama Sarsoor 04/23/15 08:39:12 AM
#13368   Well he has the contacts to make this Sarsoor 04/23/15 08:34:23 AM
#13367   I think it took twelve years for Skinny bigstocksnbonds 04/23/15 12:05:58 AM
#13366   Will it take that long though? How long Sarsoor 04/22/15 09:40:24 PM
#13365   Thanks for your thoughts on us all being bigstocksnbonds 04/22/15 06:02:39 PM
#13364   February 2014 private placement the Company issued an coinguy 04/22/15 05:54:39 PM
#13363   Look what a few postings does on here, Supervisor 04/22/15 05:48:13 PM
#13362   Thanks for the update,Additionally, update/news on Jala within coinguy 04/22/15 05:35:46 PM
#13361   Thanks for the update! Supervisor 04/22/15 05:31:55 PM
#13360   So I talked to IR about the 13D Diwanssong 04/22/15 05:20:50 PM
#13359   The cost certainly matters, if someone is to Diwanssong 04/22/15 05:18:01 PM
#13358   This is good news, I think the amount coinguy 04/22/15 05:10:26 PM
#13357   I'm still in this bigtime, just not much investorcg 04/22/15 04:57:27 PM
#13356   Great post someone on the inside is investing bigstocksnbonds 04/22/15 04:48:51 PM
#13355   Paying double where we are right now is Sarsoor 04/22/15 11:18:55 AM
#13354   The cost does not matter much. What is TooFrank 04/22/15 10:55:17 AM
#13353   No way his average cost is $.015..(500K/33M). HunterT 04/22/15 10:09:46 AM
#13352   Google Brauser and his buddy Barry Honig. They Sarsoor 04/22/15 08:22:57 AM
#13351   The dollar amount on my part was a Sarsoor 04/22/15 08:14:43 AM
#13350   But that doesn't necessarily rule it out. Perhaps Diwanssong 04/22/15 06:35:06 AM
#13349   $JALA Great info...Anyone who puts up that kind md90210 04/21/15 11:10:29 PM
#13348   Nope, recent transaction. This was filed as a pristine 04/21/15 10:26:11 PM
#13347   How do you know what price he paid? Diwanssong 04/21/15 10:09:12 PM
#13346   the .0054 low was only 10k shares Diwanssong 04/21/15 10:07:07 PM
#13345   That is a good chunk of change to bigstocksnbonds 04/21/15 09:27:23 PM
#13344   Well anyone who puts up that kind of Supervisor 04/21/15 08:49:51 PM
#13343   I think he threw down like 500k for Sarsoor 04/21/15 08:48:39 PM
#13342   So Michael Brauser is the Manager at Birchtree Supervisor 04/21/15 08:47:26 PM
#13341   Looks like Brauser brings $$$ to the table. Sarsoor 04/21/15 08:12:06 PM
#13340   Hmm interesting 13G files as well. d-trdr 04/21/15 05:19:25 PM
#13339   That there is some weird AZZ trading! 0054 d-trdr 04/21/15 05:12:25 PM