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Be Active Holdings, Inc. (JALA)

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Moderator: No Moderator SweepsMcGee, Supervisor, Unbiased JALA fan
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Last Post: 7/29/2015 10:32:49 PM - Followers: 174 - Board type: Free - Posts Today: 0

Be Active Holdings (OTCQB: JALA)


From the Maker of Skinny Cow Ice Cream

Investor Presentation (January 2014)

OTC Markets Profile
SEC Filings


Saverio (Sam) Pugliese
Past: Co-Founder of Skinny Cow Ice Cream, Sold to Dreyer's for $78M in 2004 (PR: 
Dreyer's Grand Ice Cream to Acquire Silhouette Brands, Inc.)

Mr. Pugliese, age 48, our President and Director since January 9, 2013, was the co-founder of and served as President of Be Active Brands, Inc. since its inception on March 10, 2009. From July 2004 to March 2009, Mr. Pugliese was a consultant to various companies in the ice cream industry and invested in an ice cream distribution company. From January 27, 1994 to July 2004, Mr. Pugliese was co-founder of and served as President of Silhouette Brands, Inc., a company specializing in manufacturing and selling fat free, novelty ice cream under the trade name "Silhouette" with the Skinny Cow logo. As a result of his experiences, Mr. Pugliese brings to the Company extensive experiences in the frozen ice cream business, along with strong sales and marketing skills. 
Director: Joseph Rienzi 
Past: Executive Vice President of Rienzi & Sons

Mr. Rienzi, age 43, our Secretary and Director since January 9, 2013, served as Vice President and Secretary of Be Active Brands, Inc. since its inception on March 10, 2009. Prior to Be Active, through the present time, Mr. Rienzi has served as Executive Vice President of Rienzi & Sons, Inc., a company specializing in importing, farming, production and distribution of Italian foods worldwide. As a result of his experiences, Mr. Rienzi brings to the Company extensive experiences in the supermarket business, along with strong sales, marketing and promotional skills.

Press Releases

02/03/2015 - Be Active Holdings' Jala Is Available at A&P

01/13/2015 - Be Active Holdings' Jala Is Available at Waldbaums

11/12/2014 - Be Active Holdings' Jala Is Available at Pathmark

10/8/2014 - Be Active Holdings Executes a Strategic Partnership With JOH

10/1/2014 - Be Active Holdings' Jala Is Available at Fairway Markets

8/11/2014 - Be Active Holdings' Jala Is in Production and Begins Marketing Initiative

6/25/2014 - Be Active Holdings Appoints Evis Savvides to Board of Directors

6/10/2014 - Be Active Holdings Management Team Directly Invests $250,000

4/30/2014 - Be Active Holdings Amends Series B Convertible Preferred Stock

2/4/2014 - Be Active Holdings Provides Update to Its C&S Wholesale Grocers Agreement

1/13/2014 - Be Active Holdings Provides a Business Update

Availble NOW at over 1000 Locations....


Media and Marketing

Sam Pugliese (CEO) and Deron Williams
                                                                                                                                                                                               (CEO & Founder Sam Pugliese with Deron William of the Brooklyn Nets)


Stop & Shop 

Product in Pathmark (Long Island, NY)

Product in Fairway Markets (Plainview, NY)

Product in A&P (NJ)

Westside Market (Upper Westside Morningside Heights,between 110th St. & Broadway, NYC)



Company Contact

Sam Pugliese
Be Active Holdings Inc.
1010 Northern Blvd.
Great Neck, NY 11021
Office: 212-736-2310

Investor Relations
Stephen Hart / Hayden IR

Share Structure (as of March 12th, 2015)

Float: 156,568,752
Outstanding shares: 488,742,778
Authorized Shares: 525,000,000
Restricted until July 2015: 238,945,531
Insider owned (Approx): 58,299,804
Transfer Agent (Ungagged)
110 Greene St. Suite 403
New York, NY 10012
P   917.746.4595
F   347.584.3644



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Current Price
Bid Ask Day's Range
#13803  Sticky Note We bottomed today. KB kentuckybull 06/25/15 04:47:25 PM
#11175  Sticky Note NEWS: Be Active Holdings' Jala Is Available at A&P pristine 02/03/15 09:15:24 AM
#9149  Sticky Note Jala in STORES NOW!!!!!! MORE TO COME! Unbiased JALA fan 10/04/14 01:52:50 AM
#13967   we need more expansion correct? hart said that stocker8 07/29/15 10:32:49 PM
#13966   I live in New York and I'm seeing Supervisor 07/29/15 09:54:50 PM
#13965   haha obviously its just an opinionated question like stocker8 07/29/15 09:50:40 PM
#13964   Lol, enjoy the drinking and thanks for posting. Supervisor 07/29/15 08:15:29 PM
#13963   Yesterday I stopped in a dumpy A&P somewhere absintheminded90210 07/29/15 08:09:39 PM
#13962   Can you please name the new stores you're Supervisor 07/29/15 08:02:06 PM
#13961   Fwiw, I see the bars in more and absintheminded90210 07/29/15 08:01:11 PM
#13960   Are you really asking some random person that Supervisor 07/29/15 08:00:37 PM
#13959   im probably same time frame mybe more down stocker8 07/29/15 07:38:51 PM
#13958   i have been here about 18 months. don't dan13h 07/29/15 04:25:40 PM
#13957   this is insane how long this is taking stocker8 07/29/15 01:10:25 PM
#13956   $JALA...still holding...lets hope for some buying pressure md90210 07/29/15 01:01:03 PM
#13955   IMO...they're working with limited resources. Which speaks Lone Wolf 07/27/15 05:30:19 PM
#13954   freakin bs why its taking so long and stocker8 07/27/15 05:25:37 PM
#13953   Crazy spread. Unfortunately, not too unexpected when Lone Wolf 07/27/15 05:23:32 PM
#13952   what does that kind of spread mean?? stocker8 07/27/15 01:11:50 PM
#13951   0025x0045 Supervisor 07/27/15 11:27:28 AM
#13950   JALA is cheap and it is quality name. AssetsBird 07/27/15 05:00:55 AM
#13949   At the very minimum this stock should DreDiZzlE 07/27/15 02:41:02 AM
#13948   Walked into two stop and shops today. Seemed AJO19 07/26/15 05:33:26 PM
#13947   Wow ask jumped to .0045 with one tiny smack! Supervisor 07/24/15 02:48:48 PM
#13946   Bandwidth limit exceeded is silly... you can basically Nitwit 07/23/15 11:04:46 PM
#13945   Very frustrating to see 2's in the bid Lone Wolf 07/23/15 04:54:03 PM
#13944   Bkrt will crush JALA!! Squeejo 07/23/15 02:42:57 PM
#13943   im long from much higher its painful but stocker8 07/21/15 10:27:12 PM
#13942   Well I'm still ...Long and Strong...holding my position md90210 07/21/15 09:33:49 PM
#13941   hart said they need more money to keep stocker8 07/21/15 08:27:26 PM
#13940   $JALA get's some volume and folks lose control. Lone Wolf 07/21/15 03:29:37 PM
#13939   .0034 looking so cheap... kentuckybull 07/21/15 01:57:54 PM
#13938   Dang...gonna have to haul the bottom where I Lone Wolf 07/21/15 10:42:11 AM
#13937   930am est. Just not sure which day. kentuckybull 07/21/15 09:23:46 AM
#13936   when is this going to take off stocker8 07/21/15 08:32:34 AM
#13935   It will be pretty damn good for your kentuckybull 07/21/15 06:33:49 AM
#13934   Did they have strawberry or blueberry bars? Supervisor 07/20/15 10:27:47 PM
#13933   I just bought jala bars (chocolate yogurt sandwich) d-trdr 07/20/15 10:05:02 PM
#13932   Looks like other food chains are interested in SweepsMcGee 07/20/15 10:03:49 PM
#13930   Please explain. Lone Wolf 07/20/15 09:25:49 PM
#13929   A&P Bankruptcy can only hurt... NormIsabarker 07/20/15 09:19:39 PM
#13928   I just left parhmark and they were $4.99 Supervisor 07/20/15 08:28:55 PM
#13927   Retailers buy the product at wholesale prices then Lone Wolf 07/20/15 08:13:16 PM
#13926   No good news there...I was just in Maine Sarsoor 07/20/15 04:32:39 PM
#13925   I was in Stop and Shop yesterday and HunterT 07/20/15 09:19:06 AM
#13924   ill gladly take that here! stocker8 07/18/15 10:26:30 PM
#13923   True story, I met kentuckybull when I was Supervisor 07/17/15 08:51:15 PM
#13922   ha lets hope ppl wanna steal jala bars stocker8 07/17/15 07:29:36 PM
#13921   Trying to steal JALA Bars!!! Lone Wolf 07/17/15 07:15:53 PM
#13920   what was jail for? stocker8 07/17/15 07:07:10 PM
#13919   Funny. kentuckybull 07/17/15 06:23:20 PM
#13918   Your first stent, lol! They have a wing Supervisor 07/17/15 06:10:32 PM
#13917   The bull has done some hard time. He Supervisor 07/17/15 06:08:06 PM