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Be Active Holdings, Inc. (JALA)

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Last Post: 11/27/2014 5:55:39 PM - Followers: 142 - Board type: Free - Posts Today: 0

Be Active Holdings (OTCQB: JALA)

From the Maker of Skinny Cow Ice Cream

Investor Presentation (January 2014)

OTC Markets Profile
SEC Filings


Saverio (Sam) Pugliese
Past: Co-Founder of Skinny Cow Ice Cream, Sold to Dreyer's for $78M in 2004 (PR: 
Dreyer's Grand Ice Cream to Acquire Silhouette Brands, Inc.)

Mr. Pugliese, age 48, our President and Director since January 9, 2013, was the co-founder of and served as President of Be Active Brands, Inc. since its inception on March 10, 2009. From July 2004 to March 2009, Mr. Pugliese was a consultant to various companies in the ice cream industry and invested in an ice cream distribution company. From January 27, 1994 to July 2004, Mr. Pugliese was co-founder of and served as President of Silhouette Brands, Inc., a company specializing in manufacturing and selling fat free, novelty ice cream under the trade name "Silhouette" with the Skinny Cow logo. As a result of his experiences, Mr. Pugliese brings to the Company extensive experiences in the frozen ice cream business, along with strong sales and marketing skills. 
Director: Joseph Rienzi 
Past: Executive Vice President of Rienzi & Sons

Mr. Rienzi, age 43, our Secretary and Director since January 9, 2013, served as Vice President and Secretary of Be Active Brands, Inc. since its inception on March 10, 2009. Prior to Be Active, through the present time, Mr. Rienzi has served as Executive Vice President of Rienzi & Sons, Inc., a company specializing in importing, farming, production and distribution of Italian foods worldwide. As a result of his experiences, Mr. Rienzi brings to the Company extensive experiences in the supermarket business, along with strong sales, marketing and promotional skills.

Press Releases

10/8/2014 - Be Active Holdings Executes a Strategic Partnership With JOH

10/1/2014 - Be Active Holdings' Jala Is Available at Fairway Markets

8/11/2014 - Be Active Holdings' Jala Is in Production and Begins Marketing Initiative

6/25/2014 - Be Active Holdings Appoints Evis Savvides to Board of Directors

6/10/2014 - Be Active Holdings Management Team Directly Invests $250,000

4/30/2014 - Be Active Holdings Amends Series B Convertible Preferred Stock

2/4/2014 - Be Active Holdings Provides Update to Its C&S Wholesale Grocers Agreement

1/13/2014 - Be Active Holdings Provides a Business Update

Availble NOW at these Locations....

Media and Marketing

Sam Pugliese (CEO) and Deron Williams
                                                                                                                                                                                               (CEO & Founder Sam Pugliese with Deron William of the Brooklyn Nets)


Product in Fairway Markets (Plainview, NY)

Product in Westside Market (Upper Westside Morningside Heights,between 110th St. & Broadway, NYC)

Product in Westside Market (Broadway at 76th St, NYC)


Company Contact

Sam Pugliese
Be Active Holdings Inc.
1010 Northern Blvd.
Great Neck, NY 11021
Office: 212-736-2310

Investor Relations
Stephen Hart / Hayden IR

Share Structure (as of November 13th, 2014)

Float: 111,547,420
Outstanding shares: 244,200,853
Authorized Shares: 525,000,000

Transfer Agent 
110 Greene St. Suite 403
New York, NY 10012
P   917.746.4595
F   347.584.3644



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Current Price
Bid Ask Day's Range
#9923  Sticky Note JALA DD pristine 11/12/14 08:19:56 AM
#9149  Sticky Note Jala in STORES NOW!!!!!! MORE TO COME! Unbiased JALA fan 10/04/14 01:52:50 AM
#4945  Sticky Note Be Active Holdings Provides Update to Its C&S The_Punisher 02/05/14 10:24:17 AM
#10327   I hope so we need mega news! Unbiased JALA fan 11/27/14 05:55:39 PM
#10326   Maybe things pick up a little next week? :) MJAM2020 11/27/14 04:50:11 PM
#10325   Happy Thanksgiving seanmurphymusic 11/26/14 09:30:46 PM
#10324   Whoa so much action this week I don't Unbiased JALA fan 11/26/14 01:48:09 PM
#10323   have received similar responses from stores here in Florida... purdue pete 11/26/14 08:25:06 AM
#10322   Yea I figured but hopefully they really do Unbiased JALA fan 11/25/14 08:59:12 PM
#10321   That looks very much like the standard reply SweepsMcGee 11/25/14 08:58:31 PM
#10320   My product request answer with shoprite is this Unbiased JALA fan 11/25/14 08:48:41 PM
#10319   love that the sandwiches are already available..I didn't MJAM2020 11/25/14 12:13:28 PM
#10318   Seems that the profit takers are out now Unbiased JALA fan 11/25/14 11:29:57 AM
#10317   quiet week...i am expecting more news next week.... purdue pete 11/25/14 10:08:31 AM
#10316   So have we shown up in any A&P MJAM2020 11/25/14 09:40:29 AM
#10315   Man I love when we have no volume! Unbiased JALA fan 11/24/14 10:07:36 AM
#10314   Website and new locations are awesome. Walker 11/23/14 05:57:27 PM
#10313   I like it too and as long as Unbiased JALA fan 11/21/14 08:29:42 PM
#10312   I love the new website. Feeling good about SwingSwingS 11/21/14 07:24:53 PM
#10311   Hopefully it's the opposite soon Unbiased JALA fan 11/21/14 05:39:45 PM
#10310   JALA freakin killin my account again today. jaytea 11/21/14 02:49:13 PM
#10309   To the person who just private message me Unbiased JALA fan 11/21/14 11:50:39 AM
#10308 mad72 11/21/14 10:48:39 AM
#10307 Nice :- mad72 11/21/14 10:47:55 AM
#10306 mad72 11/21/14 10:47:17 AM
#10305 mad72 11/21/14 10:45:55 AM
#10304   Nice bids to start the day...that's a change... :-) pristine 11/21/14 09:32:12 AM
#10303   yeah like Pristine says..we are all just a MJAM2020 11/21/14 09:20:38 AM
#10302   The good is we should still have some Unbiased JALA fan 11/20/14 07:38:06 PM
#10301   After tasting the product and seeing others eat Unbiased JALA fan 11/20/14 07:29:58 PM
#10300   After tasting the product and seeing others eat Unbiased JALA fan 11/20/14 07:29:17 PM
#10299   No way these wont be a huge hit Walker 11/20/14 07:15:31 PM
#10298   It's always nice to see someone in a Unbiased JALA fan 11/20/14 05:59:45 PM
#10297   I'm locked up to risky and to much Unbiased JALA fan 11/20/14 01:10:31 PM
#10296   Unbiased JALA fan- did you sell some shares tony55 11/20/14 01:08:13 PM
#10295   Yup...can't miss that Jala cooler as participants of SweepsMcGee 11/20/14 11:42:38 AM
#10294   Where's Jala? Unbiased JALA fan 11/20/14 11:28:55 AM
#10293   We need news ASAP and someone needs to Unbiased JALA fan 11/20/14 10:29:37 AM
#10292   according to website we get news soon on MJAM2020 11/20/14 10:25:41 AM
#10291   thanks stocker8 11/20/14 12:31:52 AM
#10290   Look for the "retail inquiry" link at the SweepsMcGee 11/19/14 10:31:23 PM
#10289   so those request forms are no longer available??????? stocker8 11/19/14 09:47:45 PM
#10288   Jala sponsoring another event tonight - pristine 11/19/14 02:25:49 PM
#10287   Depressed that I am unable to eat Jala seanmurphymusic 11/19/14 03:55:56 AM
#10286   YAAAAAAAAAAAY ,were all going to fill out request ~TEFFY~TRADER~ 11/18/14 10:48:32 PM
#10285   agreeeeeed! MJAM2020 11/18/14 10:23:51 PM
#10284   Oh ok then it sounds good ;) disregard Unbiased JALA fan 11/18/14 08:17:11 PM
#10283   I agree for most cases. In this instance, SweepsMcGee 11/18/14 08:06:04 PM
#10282   you might not want to add all that Unbiased JALA fan 11/18/14 07:24:13 PM
#10281   I forwarded the form to the frozen buyer SweepsMcGee 11/18/14 06:52:54 PM
#10280   Wish they could have put 'from the makers ctw 11/18/14 06:09:50 PM
#10279   Let's go jala Unbiased JALA fan 11/18/14 06:02:45 PM
#10278   yes thats exactly how stores get awareness for stocker8 11/18/14 04:59:23 PM