This whole BOM issue really is bothering me. What the heck was Intel thinking years ago about what degree of integration they would need in order to be competitive in this market? Many years ago, Qualcomm was already integrating as much as was possible and the trend was pretty clear to see. Is Intel really that blind to not being able to forecast that integration is key? Something that has been ongoing for so long in the PC space already? Or is it a technological issue with their process technology so that they are not capable to integrate certain parts that are needed for further integration (e.g. some analog stuff, even though I don't see much of it needed here). But again, even taking that into account, they would have been able to see this issue coming many years ago. That is the biggest fail from Intel management that I can imagine. It also is something very hard to see from outside as an investor, making it very hard to judge Intel's claims of the past (and future).
I mean, how hard can it be to integrate existing IP like GPS, LTE and so on for a company that is capable of setting up a 14 nm process and which designs the best CPUs on earth? There is just nothing I can see missing on the technological side.
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