excuse the boldcap: but must read: ...guys, it would take for a new brand or new brand extensions and SKU's sometimes months or yes years to get into ANY 7-11's while I sold @ 7up of Detroit, Snapple (IntraState), Pointe Dairy (for the owners: the Selvaggios!!!!), and Alaska Distributors out here in Seattle market. I sold for 3 years for Scotts/Miracle Grow SMG too in both markets...only non-bev. co.
Sometimes new brands just wouldnt get in. Ever. There is only so much space. And every single beverage in the world wants to get in a 7-11, cause if its sells good at one....it goes up to corporate or fellow independent owners as to how well such and such is selling. Then...boom...like SK Energy or Nuero Brands its nationwide.
What is our advantage? Well, if our product had to be kept cold to best sell, like any single serve soda, we would have to most likley pay to take away cooler space from Coke, Pepsi, 7up, Snapple, Gatorade, Monster, Red Bull, etc...aint gonna happen.
BUT: we have ready to drink, single serve room temperature energy shots, that only need to find a small footprint up by the registers (and best spot in the store), take top off 12 pack cardboard case and boom...its selling....just like we see in that pic. I personally dont even know if this space by the registers is all paid for too, we may be there for FREE.
Anyways, all this points to what? How is it that a new brand never even sold one bottle before....how is it that on its first day of selling it gets placed in a 7-11 store? Above 5 Hour Energy drink?...thats like a new cola coming out and putting a display in front of Coke or Pepsi's......: UNHEARD OF. PERIOD.
....so 'dis all points to, very obviously, the clout of Power Brands, and Avanzar. No other way I can explain this.
We are in for one, prolonged Beverage Breakout guys. Trade what you must, but hold subpenny shares tightly I think after a penny break in the weeks and months to come. For Level 5 is Power Brands newest, prettiest, best branded new energy shot on the market.....and we are only at the very beginning for this new, and I think soon enough, HOT beverage brand!
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