With all this repeated NSF talk, I looked at my watermelon Assault canister that I bought a few weeks ago and interestingly, there is no NSF symbol anywhere on it compared to the ones I bought previously. Perhaps this change has been in the works behind the scenes for longer than we knew...
Trying to bring attention to my Post as these are the issues that I think should be discussed and have true relevance to the value of MSLP in the very near future.
I have a feeling the execs didn't just decide NSF wasn't cost effective, I think they just screwed up in getting all their stuff together. The informed choice website has a list updated May 10, 2012, http://www.informed-choice.org/sites/default/files/Summary%20List%20of%20Products%20I-C.pdf Read the bottom of the page, they're in the application process still. To me if they're in the process with informed choice, they're going to be with NSF. I'd say this is more incompetence than business planning since these certifications were/are big parts of their marketing campaign. I sure hope it doesn't affect sales, time will tell.
Edit: I just looked on the MSLP website, they have a link at the just under the 6 steps boxes: here that shows the application dates of their products.