"More possibilities but means nothing until sales actually happen. "Possibilities" don't pay the bills... cash does"
Add to basket of broken dreams and blogs...another account listing but no data... Novel idea ...cash paying bills and not possibilities, dreams, blogs and the infamous end cap. As I said...tell Eric to write down all the accounts listing on a deposit slip and hand it to the bank teller and see what she puts in the check book.
It appears to me that the majority of retail locations within the US has been a direct result of Lancaster and Do-it-Best which both service independant hardware stores. Naturally new distributors don't automatically equate into mega sales, but it expands the odds that sales will increase on a gradual basis.
Seeking new distributors isn't as easy as asked these business to distribute and promote your product. Within the distribution network there are distribution cross-over that any manufacturer must be careful when selecting new distributors. In other words, a particular ACE hardware may have 10 different distributors bring in different products to their stores, so it's important that you don't have different distributors fighting for placement of the same product in the same store. We have encountered that senario before, and had to re-purchase product from one distributor.
Granted this is a far cry from earth shattering news, but it does show the progression of the product gaining traction through the distribution channels. Awareness naturally grows to the retail market market with every new shelf the product appears on, and these independant hardware locations are much more likely to reccommend a product they like.
trusting him: "I see the company is yet again depending on a "distributor" to get product out. How many "distributors" have they had that didn't do anything or very, very little when it comes to helping the company?"
I purchased my most recent bottles of 1000+ from a Home Hardware store and a supply of KIND Laundry Detergent on-line from a 'distributor'.
The greatest percentage of all consumer products arrive through distributors of one fashion or another. Once there is product recognition, the 'distributors' will be lining up to 'help the company' by ensuring they are well-stocked to stay ahead of the competition.-TB