Replies to post #2 on Getting noticed on Search Engines

[prof]

http://www.usatoday.com/money/smallbusiness/2007-01-17-small-biz-google-usat_x.htm

Keyword tools

The first step for many businesses is realizing exactly what their keywords should be. A house painter, for example, shouldn't use "house painting" as a keyword, because it's so broad. Instead, the painter might drill down to the more specific "interior house painting" or "exterior house painting."

Winfield directed Balsam to a free tool Google offers for keyword tips —adwords.google.com/select/KeywordToolExternal.