They have plans to expand soon and open pizza shops up at new locations. When "FRANCHISING" begins it takes off fast! EMPZ cancelled the shares at a great time! Once EMPZ Empire Pizza Holdings, starts to expand/grow, increase in stock value, purchasing additional pizza shops becomes easier, with a higher stock price, as then EMPZ, can use the "CANCELLED"/TREASURY" shares to buy established pizza shops! Thus increasing revenues! Great plan!