On a 10000 dollar investment, you get how many shares of LULU vs. BRAV. Where is the potential of making the money? Dividends? On LULU, small amount of shares or BRAV, millions of shares. 1.00 a share dividend on LULU, or even .05 cents a share on the millions of BRAV shares you would own, not to mention the gift that keeps on giving. Everyone is forgetting to look at the longer and bigger picture here.