I might have done it differently, but I cannot discount the fact that these guys are truly concerned about the stock price affecting sales.
Listen, there used to be a saying among purchase managers when buying computer systems "Noone ever got fired for buying IBM". Making a significant purchase of a multi million dollar system from a penny stock company is a percieved risk to a purchasing manager (and here come the flood of posts telling me thats not true). Give me the choice as a purchasing manager and I will take a company that I percieve as legitimate every time.