So Pop being in this field you must have an appreciation on how it growing, we've been hearing about this space continously being in it infancy,
so when will it start to gain traction, I still don't see brands pumping out 2d barcodes yet like theres no tomorrow. What are you seeing from your view ?
I see smartphones are increasing expontentially and should reach 50percent penetration in the U.S by end of this year.. but I don't see the same increase in campaigns in 2d barcodes, what am I missing and are big brands really interested in this,not just the enablers.
If they are why haven't some launched campaigns on a regular basis?
Is it really education? there seems to be a savings to consumers and to marketers for getting into this why haven't we seem this go viral.
Just wondering your opinion if you care to share , you obviously sold last year and haven't purchased back by the sounds of it. you must have reservations with it taking of this year or are waiting for confirmation.
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