There is more to investing in a stock than reading Prs, financials, and investigative historys on employees and associated companys. TA covers all that in numbers/indicators. Analogy: You can read about electricity all day long, but untill you understand the associative math, you understand nothing. Math explains the relationships of all elements of electricity. TA explains all elements of investments. You may not want to learn it; your choice, but others do and its obvious there are folks here that are willing to assist they're desire to learn. Nuff said on this matter.