Wow, that just about sums it up.
I hope that whichever one of the PR companies that GOIG has retained the service of to develop the brain child of this sort of campaign has lots and lots of evidence that this classified ad campaign works. I would hope they brought their information and evidence to Ike Sutton and said "Ike, here is the information we have and can prove that if we do this sort of add campaign, we will get this result". Then Ike would say, "Do it". I hope it wasn't just thrown together and they all huttle around and pray it will work.
But YoYo, you are right. The difference between the free work by a poster on i-hub and the mastery of the adds and then the approach that GOIG is taking are staggering.
Brad
News 
Market Data 
Discover 
