Every share increase was authorized by a vote of the controlling members of share holders which is management and they with each increase they get their shares first to maintain control. They also control the majority of the B series stocks worth 50M voting shares each if I read it correctly.
Side note: while they are not officially paying themselves a salary the SEC filings for employee benefit statements released (twice in 2009 as Special Incentive Stock Option Plans) if you read them you'll see they are giving themselves shares for the purpose of immediately selling them for cash. No paycheck just stock they can sell! It's released public information. Again if I remember reading it correctly it pretty much comes out to $15K each time for CEO and a little bit less for each of the other corporate officers who are not taking a paycheck...
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