What some people on here seem to keep missing is the fact that NO ONE other than NEOM and SCANBUY are allowed to implement a UNIVERSAL CODE READER which can read ALL types of codes (1D, 2D, Bar, QR, etc). IMO there will be various code types pending on industry (ads/marketing, coupons/sales, movies/previews etc). I doubt there will be regulation as to what type of "scan codes" must be deployed therefore NEOM and SCANBUY are the only ones with the universal eco patent. All other "scan readers" are and will be incomplete to scan the "scan code" gamut