I hear it came from Steven Spielberg, but probably just a rumor.
Someone else said it came from Ron Popeil.
The only other rumor I heard was it came from a conference call with the CEO's of Home Depot, Lowes, Wal-Mart, Target, Sears, and Sinopec. Makes no sense to me having the one oil company in there, but who knows?
You keep digging though, and let us know before we hit .25, will you?