The old Bill CLinton theory states that any publicity, even bad publicity, is still publicity. This BIHC has become such a story, that the story is worth more than the revenue from the company...the story about the bribe scandal, if you will, is worth more than the bribe itself in this case...
I think Ingala and Galo are experts at playing off the negative news and the free publicity it gets them. Maybe this whole thing was just a stunt to get the SEC involved for free publicity. Sounds crazy, but rap artists get arrested all the time just so their name appears in the LA TIMES police blotter. In fact one rap artists boasts he's in the paper with Kobe Bryant. It's just that Kobe is in the sports section like a good 1st Sergeants Son playing basketball or talking about Japanese cow-beef, and the rap artists is on the police blodder for murder. Still, they're both in the LA TIMES.
Why wouldn't BIHC play the same Ghansta Rhyme Jive Turkey Flip of the Hip? Seriously, those flap jacks can sing marmalade and orange peels all day long, but it's still applecider we're talking about. Funny, some say it is, but some say it isn't...I think it is; Old Spice...that's all I smell...Old Spice my friends.
Joshua
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