It matters greatly when MM finishes his album, as I have yet to see a PR mentioning his name, along with Dre and 50, as the Three Headed Monster forming a deal with Drinks. When it hits, it will only add to the exponential effect of this relationship. Plus, product has to be on the shelf, these guys can talk all they want about Drinks products, which is why we formed the equity relationship. But if they are on the shelf, as was promised, people can buy them and they will quickly be sold out. So the retailer will be at fault for not ordering enough product.IMO