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Scott816

04/01/08 7:34 PM

#62343 RE: Scott816 #62342

A little blast from the past...

Posted by: swingforthefences
In reply to: None Date:11/8/2007 7:54:49 PM
Post #of 62342

I just finished listening to the conference call. A few takes from the call.
- Mr. Brola is impressive and knowledgable about the company.

plus he knows how to sell a lot of paper...

- The first store has gross revenues at $17 per square foot since its July inception, with an operating expense ratio of 42.6% or $100 K profit per year. Expectations are significantly greater than current revenue streams to $1.8 MM per store. This would equate profits of $422 K per year.

not any more...

- The first store took $600 K to open. This would be an ROE of 70%.

the second one is taking around 4 billion shares...

- Will have the Altus location operational by Christmas. Additional locations will follow. The goal is to have 62 operational stores by the end of Year 3. Of which, 36 are expected by year end 2008.

36? how about one by the end of 2008...

- Has engaged legal counsel and accounting firms. The call stressed this to be a reputable company. We (shareholders) now have a tangable asset to attribue the stock ticker ECFL.

I don't think so...

- The ticker will change away from ECFL.

this did happen!!!

- Market 99 website will be fully operations soon. The E-Commerce portion of the website will be operational in 30 days (hopefully).

now what happened to it?

- Share structure will remain similar, with Desmond retiring a portion of his shares to compensate the Borola's.

what? Share structure is no where near where it was...

- Officers will receive no compensation until multiple locations are opened and the company shows positive profit.

I am sure they are not recieving any of the companies money, all they have to do is sell shares...

- The end goal is to generate a company attractive to buyouts.

we are in the pinks. no one buys out a pink company...

- No debt to-date.

thanks to us...

- Potential franchising opportunities.

yea right...

The company will ultimately be judged by the ability to increase revnues, maintain margins, and generate capital for expansion. Hopefully I did not mistate anything, I am writing from memory. It seems like we are in a new era for this ticker.