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11/06/07 8:32 PM

#33936 RE: green77 #33935

Market 99 Updates Shareholders via Upcoming Conference Call

DALLAS, TX, Nov 01, 2007 (MARKET WIRE via COMTEX) -- Market 99 (PINKSHEETS: ECFL) announced today new company Directors have planned a conference call for later next week. The conference call, which will allow up to 250 people to participate simultaneously, has been chosen by the Market 99 Board of Directors as the most effective and efficient way to bring all shareholders up-to-date on all new business activity. "There is such an amazing amount of information that we have to share on the future growth of this new company. A conference call is the only possible way to disseminate this information in a timely manner," stated Desmond Milligan, CEO of Market 99, Ltd.

Shareholders interested in joining the conference call should email admin@ecflinvestor.com to request and get their personal password. To participate in the conference call you must have one of these passwords. The call has now been set for 2:00 P.M. Thursday, November 8, 2007. Though company executives do have an outline for the conference call, shareholders are encouraged to send questions they have to the above-mentioned email.