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subzero

12/12/03 12:40 PM

#20314 RE: I_banker #20304

"Why does Intel need to issue these press releases? "

For the same reason that AMD chose to issue press releases on their Opteron design wins. (Which seem to have dried up over the past few months.)
Why is it perfectly OK for AMD to do it and not Intel?

Intel is trying to promote their product in a competitive marketplace. What better way than to announce Itanium 2 design wins by key customers?
Remember, Intel had a very small presence in the enterprise server market place two years ago. With the economy in the toilet during the past few years, and IT spending only recently showing signs of an uptrend, Intel is exploiting one of their strengths - marketing - to help spread their technology .
It's called "Good Business Accumen".
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wbmw

12/12/03 12:44 PM

#20318 RE: I_banker #20304

l_banker, Re: Why does Intel need to issue these press releases? It's that question that is itching everyone's curiosity.

It could end up being a very successful marketing move. Looking at a large volume of press releases enforces the notion that IPF is being used by dozens of different kinds of companies across many different fields. It's better than a single press release just spitting out processor volumes. It doesn't matter how big of a number Intel posts, there will still be critics putting that number under the microscope and generating FUD.
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Mysef

12/12/03 12:49 PM

#20325 RE: I_banker #20304

I_banker,
re:It's that question that is itching everyone's curiosity.

My curiosity continues to be what domain are subzero, chipguy, and wbmw posting from....

Mysef