I think you missed some exclamation points. Maybe add a bit more color, and you can convince someone other than MX.
I'm sure the effort to send a shipping container "lab" across the country to rust away in a parking lot is greater than getting an app approved for the apple store. The app still has to be successful and bring in real revenues, which I highly doubt is going to happen.
Only a complete moron would think that success is a foregone conclusion with a company like tptw.