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edcoolidge

02/28/24 6:35 PM

#6317 RE: iwfal #6315

The time to onboard new accounts with Daxxify will continue to decrease.

Besides the obvious sharing of best practices curated by astute providers like soma2022, the pressure is building on injectors to offer Daxxify. The death of the "no advertising price" strategy will only increase that pressure. Aesthetics sadly has many practitioners who think they're smarter than they really are (the "CosmeticMD effect")—when Daxxify wasn't immediately a drop-in replacement for Botox with 2x the duration these people were more than eager to jump on the Daxxify hate-train (many with financial incentives to do so). However, as Daxxify continues to deliver excellent real-world results amongst their colleagues, these people have been outed for the clowns they always were. This was a one-time process with the release of a new product and will not be repeated with each new wave of adopters.