What is not said nearly often enough is that Revance launched Daxxify into the market at a time when the consumer has made a rapid shift to retrenchment. The premium pricing strategy was devised during a totally different economic regime, and may have worked well if Daxxify had launched in 2020-2021. Of course Revance itself is mostly to blame for the long string of delays. The stock market is now incorrectly fearing that Daxxify will become just another commodified toxin. We, of course, know that's not true. The new lower pricing strategy will allow injectors to get Daxi in faces and nobody will want to switch back to Botox when Daxxify is injected properly. In time, Revance will be able to raise prices again.