IMO the $15 number for full vestment of the new CEO is a number intentionally put out there as that is what Denner feels the company is worth at a minimum if the new CEO does a good job and he should be rewarded if that number is achieved.
I also believe Denner feels the company is worth more than $15 if certain things fall our way such as a positive Brave study
$5 really???? Denner bought in at $4 and said the company is highly undervalued at that number. No way he was thinking $5 was the return.
I know the response will be that since he bought in the stock has gone to $1. Yes that is true but he needed to make his move to get control of the company and the move was then as time is of the essence.
News 
Market Data 
Discover 
