Its worth a try because publicly attacking him will not work to get the journalist to re-examine his position.
The same approach was tried with worked great on MD Anderson and Dr. Buzdar.
In fairness some shareholders like myself try attacking to get NWBO management to change but the more they are attacked the slower they go. Too bad the folks being impacted by this feedback loop are not shareholders or management but the folks who don’t know NWBO or DCVax-L even exist but need them the most.
It is what is and tangible gestures of good will like voting with them at the ASM just enable their shills more without encouraging good behavior on management’s part so no more of that.