When they keep growing losses. They keep running out of cash. They could care less about shareholders. Too many years Rich had to deliver profits, All he has done is grow losses and kill share price. Will only get worse until they make a profit. Not even close to that. Shareholders are screwed.
It doesn't get any more "death spiral" than those terms! Is Southridge still pulling the strings? A 10% origination fee on a 3-month note? 50% of the lowest recent price for conversion?
Looking forward to see what kind of Kool-Aid is needed to spin this as good news!