I agree with you, Pitcook. The time is right to start spending some of the rising IVDN income from growing sales revenues and the $260,000 court cash award on new advertising directly aimed at the professional home building industry.
IVDN already has a first class website dedicated specifically to Insultex House Wrap at http://www.insultexhousewrap.com with all the information very professionally presented including real world application photos and testimonials from very satisfied customers. I am sure GREAT print ads can be made up from the material on this website for industry trade journals to reach home builders and associated professionals directly.
Having the best product is the first half of the formula to success. Now the company just needs to follow up and carry the ball across the goal line. Direct advertising can carry Insultex there so I also say it's time grab the the ball and run with it. It's GO time!
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