"It has been one year since Sean proclaimed the hotel chain test a success!"
Maybe it means the test was completed...that seems like the only success.
Doesn't mean the hotel chain has any real interest in spending their time chasing a penny stock ice cream or anything else.
That's likely why Sean is not giving any updates...the completion of the test likely means they don't have to to deal with anything other than big brand names.
Sean's silence means nothing ever came to fruition. Nightfood never got out of the gate. It's over.
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