It's not a matter of spending a lot, it's a matter of spending anything at all, unless it's absolutely necessary to increase sales and awareness. I'm almost borderline believing the R&D expense is bogus!
"It's going to be a SYNERGY pump now for the next 18 months. And by the time shareholders realize that SYNERGY is going to buy about 30,000 units instead of 975,000 units, there will be another pump to replace the SYNERGY pump. When the SYNERGY PR comes out (when is that again, Q4?) watch for wording that doesn't specifically say how many units SYNERGY is contractually obligated to buy -- because the answer is zero. They will place an initial stocking order and they will try to sell them, but they are not legally obligated to buy more. Just like the "Agreements" with the OEM Partners and every Agreement they have with every Distributor."
I want to disagree with you, but due to the history of this company I'm more incline to agree!