Hilarious. And this is also part of that Q&A
"Could you tell us what prompted you to rename your company and products?", asked Copley.
Kay's response: "We worked on this for over five months and discussed over 1,600 names,"
So at least that explains what Kay has been doing for 5 months. Discussing names - while downing some single malt Scotch perhaps, which is where he got confused about Zerify being a single syllable.