If there is a positive result, then you may start to see isradipine prescribed for people who try to quit smoking by using virtual reality goggles. In my professional opinion, this could increase Elite's isradipine revenue by tens of dollars every year.
Of course, the two 800# gorillas here are Meta and Apple. Meta already has fairly refined Oculus series VR headsets, and Apple just announced theirs are on the near horizon and will be Apple Awesome. So who knows, maybe just a few years down the road and our beneficent robot overlords will provide us with Elite-brand isradipine tablets before each of our Mandatory Corrective Programming VR Therapy Sessions.