No, they "engage in the consumer-centric EV-charging space" by encouraging those USING the chargers to download the spybot app that offers them a 50c-off coffee coupon.
Slap a "mphase" sticker on the charger w/ a barcode to scan w/ your phone and promote the hell out of it w/ clever language that convinces folks that YOU provide the actual chargers haha omg.
It's silly, and the PPS-chart explains it better than all Anshu's promotional BS.