We have no clue what the puppet masters plan is just bread crumbs:
Apparently someone also loaded up on call options (could just be market hype)
The short borrowing rate went to 107% (then 35% now at 78%)
If this was a normal stock it looks like it's setting up for a squeeze play. This is different though with the amount the hedges own. We can only dream that they lend everything out and get burned in a hostile takeover or sell unwittingly into a stalking horse. With the market cap so low and the games these funds are playing they definitely deserve it.