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TRUISM

02/10/22 4:20 PM

#235428 RE: Esa #235427

SPINNOVA

START HERE

Money4Nothing-M4N

02/10/22 4:31 PM

#235431 RE: Esa #235427

Cool website and great marketing campaign. It would be nice to see something along those lines with the same caliber partners in the future.

Looks like the key features aren’t anything spectacular but a good marketing can take you far with the right buzzwords. “100% recyclable is interesting”. And of course they’re fighting climate change.

“100% NATURAL
100% BIODEGRADABLE
0% MICROPLASTICS
0% HARMFUL CHEMICALS
99 % LESS WATER USE
SIGNIFICANTLY SMALLER CO2 EMISSIONS
100% RECYCLABLE”

rayovac812

02/10/22 5:29 PM

#235436 RE: Esa #235427

Its knitted material is a blend of organic cotton and at least 25 percent wood-based Spinnova textile fiber.



Adidas making wood-based fibers? Termites ate my tennies?