Just speculating, but maybe anyone from Zimbabwe who was able to buy MAXD stock at the time of the partnership announcement, might have purchased shares 3 to 6 times higher than the current price. That would be a little disturbing with the current stock price.
Most experienced traders likely waited for a full Fib. retrace and started buying back in at 0.001. In the long run it won't matter, IMO, if they're averaging into their position.
Here's the first article that I know of about the partnership with Hende Moto.