Molly, CEO hires IR co,_ten assoc_factoring in ..timing on what infm he plans' to put out.
That would make sense for doing things in an orderly way as need arises..
It also Opens up reasons to to see that as setting the stage for what is coming out.
It does have significance and the PR was put out to note that its adding to show team work for a purpose that is in progress and for stock holders to be aware.
It also appears as though CC is sending a type of heads up on future news.
This may not be hard to understand , for most.
Point made here
For the positive minded holding and trading the stock that gives reason to consider what to look foward to.. as coming news being probable due to this .
Conversly from a negativity perspective then it means nothing.
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