The concept was definitely a winner. Unfortunately horrible execution tanked it. All the talk about audits, franchising, exceptional growth....
And then jack diddly. Instead we get failed audits, cancelled franchising, 1 cafe every 2 years, $1MM in heavily discounted notes due in 12 months, they continue to try to acquire suspect businesses hoping to strike it rich instead of focusing on their core, management with no clue how to drum up interest from investors. So horribly disappointing.
Then COVID came along which isn't boding well for any businesses dependent on public occupancy. For the foreseeable future, unfortunately.
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