Replies to post #2219 on Nightfood Holdings Inc (NGTF)

[Sputnik]

Oh my!

Entry to Product of the Year is free.
If your product is selected to be a part of the 2019 survey of 40,000 consumers, there is a finalist fee of $7,000
If consumers vote your product “Product of the Year”, there is a one-time winner fee of $63,000 that allows promoting the win and using our logo in any type of media for two full years. This fee also covers full inclusion in the national PR campaign which generates an average of 350 million media impressions annually.

[TheGreatOne99]

Yup. Researched last month. Similar to JD power and consumer digest awards:

https://www.consumerreports.org/consumerist/can-you-trust-those-awards-you-see-in-auto-ads/

[tolduso]

I knew companies sometimes buy media coverage, but I didn't know that.

You're saying NGTF spent $70K to get that award?

I did like the fact that I confirmed there ice cream is on the shelf in a store I called...but I don't like the fact that they paid out $70K for an award if that is true.

Do you have a link for that?