What!? I don't see the touting of Actipatch within any those tweets! The only reason we BIEL'ers have any interest in that picture is because we know what an Actipatch loop looks like. Furthermore, IMO, 99.99999% of viewers of the picture, outside of us BIEL'ers, wouldn't have a clue that Actipatch is present in that picture, for Actipatch doesn't exist for most people. Of course, you can thank BIEL's management for that little bit of distinction.
GLTA!!!