The direction I prefer is the stair step model which, considering what we've achieved should have put us at step .03 not .0023. What happened to the 100 news outlets with all the 1000 samples? Tell my friends, lol, I've been doing that for 10 years and gave out sample and T Shirts. No my friend that method has gotten us nowhere (.0023) maybe some haven't noticed. A Global Company with a alternate solution to opioids in an opioid crisis with two approved products in the U.S. , should rely on telling friends and Facebook? U R kidding me, right? Bayer is in our kitchen and we need 2 tell our friends? We should be at .03 plain and simple, oh it's not just me that thinks that, it has been eloquently posted by a respected poster, no not me, I'm the Rodney Dangerfield of this board. Now tell me why we never used the 100 holding the 1000, do you think that move might have given us much needed exposure? Silence equals .0023, fact. Dilution was used for much more than clinic trials, unbiased DD shows that. Just my opinion. Have a great day.