NEOMs patents require that the code be sent back to a server where it is then deciphered and a url is produced which is then sent bact to the handset browser and the site is launched.
QR code has the URL directly placed in the code so there is no need to go bact to a server to decipher. So the QR code is actually better then NEOMs platform, because you illiminate the middleman server. When you take the picture of the QR code you go straight to the website embeded in it. Or the QR code could have all the info on your business card. Taking the picture would give you the phone number and all the other info that would appear on the card.
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