The hype is from this board, so not sure I'd blame NFUSZ if it doesn't pan out as people are hoping this week.
Another perspective is that they wanted to say something early this week since waiting could have caused a further drop as some were expecting a SHAC. And, that the reason for a 2 day heads-up was that it would take 2 more days to either decide what can and can't be said, or for it to be reviewed by the lawyers before releasing it.
PRing it IS different and that can indicate something exciting, but it may not too.
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