Replies to post #170812 on Iconic Brands Inc (ICNB)

[Boilermaker20bagger]

What if publix ordered enough in Q4 to support the Q1 promotion? We’ll know soon

[Drugdoctor]

I'm with you Landlord... Most stores now use the "just in time" ordering systems... They use sales data to estimate purchases, and reorder inventory just in time to have replenishment on hand to fulfill orders they anticipate... This technology is not new, been around for at least 20 years, and the large distributors and retailers... BEVMO - Total Wine, and Southern Glazer's, etc. will not have huge quantities on hand, but will order to satisy anticipated demand... So I'm guessing about $500,000 in revenues for Q1 2018...