The company is 'real'. The 'company' has a lot of money behind them. The company could be just a huge pyramid scam fooling hundreds of Chinese and U.S investors out of millions of dollars through the well articulated planning and execution of a thought process years in the making.
when one looks at associations and dissociations between the Chinese entities and JBZY (ex: Jinlai Wang, Zhong Ji Ming Yang, Shenzhen Jinbo, etc)... One could imagine why theses dissociations could have been intentionally not associated. All about covering yourself.