So they don't split the sales....they split the net, whatever that is
Since the ICE+JAM agreement is a "NON-EXCLUSIVE", ICE+JAM can sell the product however it so chooses, without seeming to have any obligation to TAUG! IMO...TAUG will not participate in any way shape or form in the revenue/profits generated by the ICE+JAM website!
TAUG is on its own to locate highly motivated distributors, who are wildly enthusiastic about "begging" for shelf space for a completely UNKNOWN possible competitor to every entrenched existing lip balm product, particularly given TAUG's lip goop will undoubtedly generate returns commensurate with the distributors' and/or retailers' efforts, when the products sells for a meager gross of five bucks per unit!
How much effort do the distributors and retailers have to put into selling Chapstick?
Of course the shareholders will not see any meaningful sales/profit data until the 2018 10-K is filed in early July 2018! On the other hand some amount of direct (and indirect) costs will be posted in the current quarter, thus will be reflected in the quarterly 10-Q, which will be filed in February 2018.
News 
Market Data 
Discover 
