"The ActiPatch ™ has been selling over-the-counter in Europe for years" and there's no significant revenue. From the same leadership, I expect the same dismal sales in the US as has been seen in Europe.
Sad, very sad. Especially as I have personally found the ActiPatch product very helpful.
I do agree with the many calls for new management. It often takes a different person to grow a business than one to lead the start-up.