companies that want to R/S must notify FINRA 10 days beforehand, under SEA Rule 10b-17, which (according to the above mentioned download) is "an anti-fraud rule".
Perhaps FINRA is cracking down on reverse splits, especially of sub-penny stinky pinks, and Ken knows he'd never pass FINRA's scrutiny. So, while the lack of R/S means EGOH holds its current (*cough*) value, that it can't get away with a R/S would mean EGOH is, essentially, worthless.